iZania Blogs

How We Make Billions for Yahoo! Gmail and Others AND How They Give Us Nothing In Return! It is estimated that African-Americans spend upwards of $800 billion dollar per year! While I am no stranger to double speak, I do realize that in that figure someone [and that may well be a collection of someones] is receiving $800 billion dollars from that spending AND making 3 times the amount per salary paid to the African-American workforce. Now the salary thing is something I read regarding becoming an independent contractor back in 2006. It stated, in effect, that unless a company can stand to make at least 3 times the amount that they pay an employee for work performed, they don't hire! But this topic isn't about being employed by the internet giants its about working for them, for free, as in voluntarily enslavement, and making billions of dollars for them. Now....think for a second. Where do these internet giants get the majority of their revenues from? Advertising!!! That's right...advertising. There is an Estimated $25 BILLION spent in online advertising for 2008 in the us-of-a alone! Advertising pays their bills. Advertising helped them grow into the goliaths that they are. Advertising generates their profits. Advertising supports top executives' 'life styles of the rich and famous!' In fact - there would be no internet, as we know it today, without advertising. And who reads these ads? We do of course! We read the ads - they make the profit - we make nothing at all!! It

During our sojourn here in North America we have experienced many harsh realities surrounding 'finance':

1) During the 1600s our people were introduced as 'property' via the form of chattel enslavement;

2) During 'formal' enslavement we worked from birth til death without compensation as our labor built one of the worlds most formidable economic, social and military mechanisms in 'modern' times;

3) During 'formal' emancipation and up to this day we have been scrambling to play catch up economically, financially and commercially.

It goes without saying that anyone attempting to succeed and triumph in a system not of their making or design, which also appears to be out of sync with their inherent ideological makeup, will be at a disadvantage under the best of circumstances. Notwithstanding our propensity to 'do the impossible' and 'make something out of nothing' we are strapped with generations of '$$' issues that often show themselves in peculiar ways.

One of those ways is our insistence on utilizing mimicry* (see definition below) in order to create and maintain viable businesses in the capitalistic system. It isn't working for us and it's time for us to examine why. . . . .

Traditionally Afrikan descendants are a communal people. With regards to child rearing, agriculture and economics we have always created from a standpoint of 'we' as opposed to 'I'. As a collective we must return to our mindset of 'we' when designing businesses AND financing, maintaining and elevating the