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Tag >> professional copywriting
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Posted by dimples66 in writing, tax mitigation, tax liability, success, small business, professional copywriting, freelance, freedom, financial planner, financial plan, entrepreneur, Education, copywriting, commercial copywriting, Business finance, business, asset protection
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As a business owner, one of the most important decisions you will ever make is how to structure your business. Will you operate as some type of legal entity, like a corporation, limited liability company, or partnership? Or will you operate as a sole proprietorship? Your primary goals when choosing how to structure you business are asset protection and tax mitigation. The business structure you choose should provide maximum protection of your assets in the event you are sued. Additionally, it should afford you minimal tax liability. Although your CPA may provide you with some advice in this
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Posted by dimples66 in writing, real estate drama, professional copywriting, news, NACA, mortgage, lender, freelance, foreclosure rescue scam, foreclosure rescue, foreclosure prevention, foreclosure, Education, copywriting, commercial copywriting
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Whenever we are faced with a crisis in this country, be it a natural disaster, a stock market crash, or a terrorist attack, one thing is certain. Crooks will find a way to take advantage of those who are already at or near rock bottom. The current foreclosure crisis is a perfect example. Many homeowners, facing foreclosure as a result of the crash of the sub-prime mortgage market, are desperate to save their homes. They seek assistance from foreclosure rescue companies who promise to help the homeowners avoid foreclosure, but ultimately, these companies do nothing and the homeowners lose
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Posted by dimples66 in writing, small business, professional copywriting, press release, marketing, freelance, Education, copywriting, commercial copywriting, business, black business, advertising
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In the previous installment of The Freelance Advantage, I shared with you how to write a headline, sub-headline, and lead paragraph for a press release. This installment will cover what goes into writing the remainder of the press release. The remainder of the press release should build on the headline, sub-headline, and lead paragraph. Recall the sample press release in the last installment of The Freelance Advantage dealt with a lawsuit over a fuel additive. Therefore, the remainder of the press release should include a quote from the plaintiff and his attorney. Additionally, testimonial
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Posted by dimples66 in writing, professional copywriting, press release, marketing, freelance, entrepreneur, Education, copywriting, communication, commercial copywriting, business, black business, advertising
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One of the best ways to draw attention to your business is with a press release. Your goal in writing a press release is to demonstrate to editors and reporters the importance and newsworthiness of your business, product, event, opportunity, or service. Every press release should include who, what, where, when, why and how. Think in terms of answering these questions: 1. Who did the event? or Who said what? or Who is offering the product or service? 2. What was said or done? 3. Where did the event take place? or Where is the service offered? or Where can the product be found? 4. When did
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