The International Detroit Black Expo (IDBE) “Buy Black Weekend” is the Largest Consumer African American Expo in the country and features more than 1,000 black-owned businesses. An anticipated 100,000 attendees from around the country will come together in the City of Detroit — Home of the Motown Sound. The IDBE is a high quality, professional consortium of businesses and corporate partners designed to showcase black-owned businesses and participating corporations to the African-American community. Not only is it an opportunity for many corporate partners to reach a targeted market through exposure, branding and marketing, but also an opportunity to produce major results and numbers that meet the wants and needs of companies. The IDBE is mission-based and market driven.

What is the mission of the International Detroit Black Expo?

The International Detroit Black Expo, Inc (IDBE), is a 501 (c)(3) tax-exempt not-for-profit organization, whose mission is to cultivate prosperity among African-American businesses and organizations through cultural, entrepreneurial, social, educational and business opportunities that will further enhance the quality of life for the City of Detroit and surrounding communities, while bridging those who choose access to the global marketplace.

Who will be exhibiting at the International Detroit Black Expo?

• IDBE will showcase an anticipated 1,000 black-owned businesses with more than 100 government, education, corporate and civic partners, all of which want to do business with the African American community. What can you achieve as a corporate partner?
• Increase your consumer market share with a highly lucrative and loyal African-American community.
• Gain intimate exposure for new and/or existing products, services and marketing campaigns.
• Identify potential African-American sub-contractual opportunities for partnership, hiring and consultation.
• Identify potential candidates for employment opportunities and internships.
• Promote African-American employees through educational, networking, exhibition and social opportunities. Show by actions, not just words, and the commitment your corporation shares for the progression of the African-American business and the consumer community.

• 1.2 million African-American businesses nationwide
• $689 billion dollars in black buying power
• $4.3 billion dollars in Michigan black buying power
• $1.6 billion dollars in the city of Detroit black buying power
• 44,000 African-American businesses in the state of Michigan
• 23,134 African-American businesses in Wayne County, Michigan
• 19,530 African-American businesses in the city of Detroit
• 11,432 national International Detroit Black Expo members.
• 8,692 regional International Detroit Black Expo members.
• 5,013 local International Detroit Black Expo members.
• 750,000 or 82% African American population in Detroit, Michigan 

• 100,000 expected African-American attendees
• More than 1,000 anticipated vendors
• $1.2 million dollars value in marketing, media and print exposure
• 3.4 million direct Website hits during the weekend. Direct contact with African-American consumers for four days